In this post, I write about methods to answer 3 important questions in the field of store space optimisation. I aim to identify the constraints of each model, and comment on other considerations which should come into play when devising a store layout. Brief Retail stores can serve multiple purposes. Read more…
Recently, I have been thinking about the Online Halo: the idea that having a physical retail store can increase local online sales through higher levels of brand awareness and purchasing intent. In this post, I explore ideas to measure the impact of this effect, and on how to attribute online Read more…
In this post, I write about a project I have recently finished; reviewing the Dunelm M2M material ordering algorithms. Interspersed are the key lessons learned. I’ve removed the calculations for reader-friendliness. My thanks to everyone in the M2M teams who have supported with this project. The Brief The Dunelm curtain Read more…